While the CBD industry continues to reach new heights, CBD may work its way into our foods and beverages. Lucky for you, we’re here to give you the inside scoop!

The Basics

Before we can talk about this substance making its way into our daily foods and beverages, it’s important to discuss the basics of what CBD is and how it works to help the human body.

CBD is short for Cannabidiol and is a chemical compound harvested directly from the cannabis plant. This is where you need to start paying close attention. CBD is a naturally occurring chemical compound found in the cannabis plant, which includes marijuana, but ALSO includes hemp. Therefore, marijuana and hemp are two completely different compounds! This is important when it comes to CBD because it’s derived from hemp OR marijuana, not both! 

Remember the distinction we just made in the first two paragraphs? Good, because now you’ll need to use it. Most CBD products readily available on the market are derived from hemp, meaning that these products CANNOT get you high due to them containing virtually no THC! THC is a psychoactive compound found in the cannabis plant, and this is what can make you high in marijuana. 

Misconceptions

When many people think of CBD, they automatically think of marijuana because of the negative stigma surrounding it. Hopefully, by reading this and learning more about it, the stigma will be put to rest in your mind. So, now you know that CBD can’t make you high and hemp is very different from marijuana!

CBD has proven to have many positive benefits in recent years in a wide scope of areas, including pain reduction, combatting anxiety and depression, and many more! Products can come in a variety of forms for many different purposes or preferences. Just a few of these products include oils, pills, gummies, creams, lotions, or vapor. While all of these different forms are available, not every form works the best for everybody. Before purchasing any products, we recommend doing your own research to find which products would work best for you. 

So, How Does It Work?

We can continue to go on and on about how many positive effects CBD can have for you and your daily life, but instead, we’re going to start with some science.

It can be challenging to understand how this chemical compound works once it is in the human body. Now if you’re wondering how CBD works, sit tight, because you’re about to find out! First, let’s start by talking about the system in the body that CBD interacts with, the endocannabinoid system. Since that is a pretty big mouthful to be saying over and over, many people call it the ECS. This system plays a role in regulating a wide range of functions in people, including sleep, mood, appetite, memory, reproduction, chronic pain, inflammation, motor control, muscle formation, and many more. These functions make it an essential part of us, as humans, and crucial to our everyday lives.

The ECS involves three main parts: endocannabinoids, endocannabinoid receptors, and enzymes. Endocannabinoids are molecules made by our bodies on an as-needed basis, and they keep our internal functions running smoothly. Endocannabinoid receptors are found throughout the entire body, and endocannabinoids bind to them as a way of signaling the ECS to start taking action. The enzymes are then responsible for breaking down the endocannabinoids after they’ve completed their job.

Where Scientists Stand Today

By this point, since you just learned about the ECS, you may be wondering exactly how CBD interacts with the endocannabinoid system. Well, that’s a great question! We’d also love to know the answer, but unfortunately, scientists still aren’t completely sure. However, they do know that it doesn’t cause you any harm and doesn’t have any negative side effects! 

Even though scientists aren’t positive about exactly how CBD interacts with your ECS, we can tell you what the leading scientists think! Most leading scientific minds think that CBD prevents the endocannabinoids in your body from being broken down by the enzymes. This allows them to have much more of an effect on your body! However, some other scientists believe that it binds to a receptor that is yet to be discovered. Either way, we’re sure it will be proven soon. Although details of how CBD works with your ECS are still being researched, scientists have concluded that it can help with combatting pain, nausea, and many other symptoms of many conditions.

CBD In the Food and Beverage Industry

Only a few years ago, people barely knew what CBD was. After a few years of research and educating the public, it has spread like wildfire! In today’s world, CBD is well known and everybody wants in on this crazy product with so many positive benefits.

According to the Washington Post, there are over 1,000 CBD-infused foods and beverages readily available online today! Now, this is where it gets a little confusing. According to the federal government and the U.S. Food and Drug Administration (FDA), CBD is completely legal, but in food and beverages, it is still illegal. While the 2018 Farm Bill legalized hemp, the legal status of hemp-derived CBD is still in question. This comes from it being derived from hemp, aka cannabis, which, if containing more than 0.3% THC, then becomes considered a marijuana plant. 

As you may have guessed, this contributes to why it’s nearly impossible to find CBD food and drink in your everyday grocery stores…for now at least, as finalizing and implementing federal regulations could take years. Until these regulations are finalized, people will have to keep going out of their way to get these products from dispensaries, local hippie health stores, or wait for their online order to arrive. Even though this may be out of the way, it’s still easily accessible.

However, the question remains, if CBD-infused food and drinks are federally illegal, why are they so easily accessible and found almost everywhere in some states? 

CBD-Infused Products

In California and Colorado, Oki company launched a new line of CBD-infused waters and teas in 2019. These drinks come in many different flavors, including “cucumber mint refresh” and “watermelon renew”, and each 16-ounce bottle contains 20 milligrams of CBD. This new line of drinks in California and Colorado gave momentum to the first wave of large-scale production, making it the start of the movement to make CBD-infused foods and drinks mainstream products nationwide.

With this movement steadily underway, large and diverse corporations, including Ben & Jerry’s and Coca-Cola, are beyond excited for it to continue to pick up momentum. These companies are eager to get into the industry, and more specifically, the CBD-infused food and drink market. These large corporations already have support from stores like Walgreens and CVS, who have publicly said they will sell their CBD-infused products in all of their store locations, nationwide.

While these infused foods and drinks are currently still federally illegal, keep your eyes peeled because this could be changing in the near future. CBD is becoming an increasingly popular ingredient in the food and drink industry as more and more positive benefits are discovered. Additionally, a lot of these products are already for sale online and can be found in some local stores.

Conclusion

Whether you’re shopping online for CBD-infused foods and drinks as you read this, or you want to wait until they’re in mainstream grocery stores, these products are set to make a big splash nationwide. Before you start to incorporate these infused foods and drinks into your daily diet, we encourage you to do more of your own research on which products and brands would work best for you, your body, and your lifestyle. Make sure to carefully read the product labels before you purchase any infused foods or drinks!


However, CBD-infused foods and drinks aren’t for everybody, so if it isn’t your thing, that’s totally fine! There are plenty of different products on the market for people to try. Discover all the benefits and uses of CBD and learn more about the many other products at www.NAVAPOUCH.com.