The CBD industry is growing every day as the normalization of cannabis spreads across the country. First you heard about it in the news, now you see it at your convenience store. CBD is making its way into common life here in America. If you’re interested in the future of CBD, there are a couple of names to know.

If you have been watching the news, then you have probably heard all the chatter about the stock market. From the meteoric rise and fall of GameStop to the wild west of Crypto trading, the stock market is a hot topic. 

So, why should you be interested in the CBD market as a cannabis user? The short answer is that you could invest in a growing market that you are an early supporter of. Even if you don’t have any interest in investing, it is still beneficial to know some of these companies as a consumer. But, before we dive into the companies waging war in the CBD market, let’s learn a little about CBD in the US.

A Brief History Of The CBD Industry

In the United States CBD has only recently become a household product. Additionally, the CBD Industry has not been around for long. The US government had made hemp illegal to grow in the united states since 1937 under the Marihuana Tax Act. This law made it illegal to grow hemp, which means it is illegal to grow it for testing. This roadblock is what caused such a delay in the progression of CBD discovery.

In 2014, a farm bill was passed by the US government that changed the trajectory of domestic hemp. In this farm bill, hemp is cannabis with less than .3 percent THC content. This definition is what allows the 2018 farm bill to classify hemp as an agricultural product, leading to the boom in hemp production in the following years.

However, the government wouldn’t have made these concessions if it weren’t for the voices of the CBD community. The voices in the community were so influential because of the amazing stories that they had heard about the magic of CBD. Some of those stories made it to the mainstream, and they changed everything.

More History

Many people will remember the case of Charlotte Figi. In the late 2000’s Charlotte was a child that suffered from a violent case of Dravet Syndrome. Dravet Syndrome is a rare lifelong epileptic condition. This syndrome can cause extremely frequent seizures, and in some cases like Charlotte’s, can cause hundreds of severe seizures a week.

After her mother had connected with a CBD expert, they were able to create a CBD medicine for Charlotte that reduced her seizures from the hundreds a week to a mere handful a month. This story was the center of Dr. Sanjay Gupta’s 2013 documentary “Weed”. When this aired on CNN it sparked the movement in the US to accept the benefits of CBD.

CBD in 2021 has changed tremendously since its acknowledgment back in 2018. The industry in 2020 was worth two billion dollars, and it is only growing bigger. Innovations are happening in this industry at a rapid rate. The popularity of CBD vaping has become a huge hit with enthusiasts. Companies such as Nava Pouch sell high-quality pouches of CBD cannabis that become vaporized to receive the benefits of the cannabidiols. 

Who Are They?

We are going to give you a list of five of the largest names in the US CBD industry and give a little history. These companies are the frontrunners of the CBD cannabis business and definitely worth keeping an eye on. As of 2020, these five companies are the leaders in market share. The market is still growing quickly so they are subject to change. 

Charlotte’s Web.

This company is the industry leader in hemp-based health supplement supply. The original company was founded in 1981 by the Stanley Brothers. The fame of the company comes from the famous TV moment where the brothers and Dr. Sanjay Gupta share the story of Charlotte Figi, whose life was saved from chronic and severe seizures by CBD treatments. 

The company went public in 2018 and has made a solid stance in the market. The company has a projected 2020 sales figure of roughly 110 million dollars. 

The strain of CBD cannabis that Charlotte’s Web uses is the CBD ingredient in the medicine called “Epidiolex”. This medicine is the leading CBD treatment for certain syndromes and epilepsy-related seizures.


This Hollywood-based company is a supplier of CBD oil and various other CBD products like edibles and 99% CBD isolate. Founded in 2017, they saw a meteoric rise in brand recognition and shelf presence. They pride themselves on the purity and high quality of their CBD products. 

Medterra also ensures customer satisfaction and safety by tracking the life cycle. This practice is where the CBD company is involved at every step of the process. That means that they ensure that quality is the main priority in every step of the process including when they finally turn the cannabis into their CBD products. 

They start by working with their farmers and selecting the best seeds to plant to cater to their clients. They then monitor the life and health of the plants up until harvest. Next, they collaborate with their farmers to make sure the plants are processed and shipped correctly. 

Green Roads.

In 2013, pharmacists Laura Fuentes and Arby Barroso came together to create a CBD company based in Deerfield Beach, Florida. 

Similar to the Charlotte’s Web company, Green Roads origins come from a story of using CBD to save lives. Arby Barroso the co-founder of Green Roads was in a position that a lot of Americans find themselves in. 

He had become dependent on drugs that he had been prescribed. This is a major problem in the US. The over prescribing of pain killing and other high strength medication has crippled the country over the last two decades. Arby was an expert in hemp, but needed the professional experience of someone like Laura Fuentes to make his CBD treatment dream a reality.

Green Roads is very proud of its commitment to quality. They have prioritized their transparency with their customers to build a healthy relationship between the customer and the company. They individually lab test each new batch of oils to make sure that nothing has gone awry. 

CBD American Shaman.

This company has made a niche for itself in the CBD market by advertising products that are high in terpenes. Founded in 2015 by Vince Sanders, the company has grown to have a seat at the cannabis business table.

CBD American Shaman claims to be eco-friendly and uses all-natural ingredients (Doesn’t add any unnatural substances into oils and CBD products). The company says that because of their nanotechnology they are able to produce products 9x more bioavailable. This means that their products are more of a natural fit for your body and allow you to absorb and feel the healing properties faster.


Founded in 2014, CBDfx has become a market leader in CBD products. Started by Ali Esmaili and Jameson Rodgers, CBDfx has much outgrown its San Fernando Valley roots and become a global player in the CBD natural medicine market.  

This company has put an emphasis on the visual appeal of their brand. They have managed to get their products in stores across the globe due to their colorful and attractive packaging. Where most CBD companies follow a medical aesthetic, CBDfx has more modern solid palette colors.

CBD Industry Wrap Up 

The canna-biz is an industry sustaining rapid growth and does not show signs of slowing down. Just like any new market, the CBD Industry is guaranteed to double or triple in size over the next few years. But why should you be excited about growth? When an industry grows and becomes more invested in, the innovation in the industry gets accelerated greatly. For the average consumer, this is great news! The products that they love will only continue to become better and better. 

Let’s look back at some of the key takeaways from the history of the CBD industry.

  • Hemp was illegal to grow until 2014 and became an agricultural product in 2018 
  • CBD community was driven by stories of treatments like Charlotte Figi
  • CBD technology has come very far in the last three years. 

We also touched on five of the biggest companies in CBD right now. While some of these companies are not actively traded on the stock market, their growth is indicative of the market as a whole. Here are those five.

  1. Charlotte’s Web
  2. Medterra
  3. Green Roads
  4. CBD American Shaman 
  5. CBDfx

Are you interested in finding ways that CBD and the CBD Industry can impact your life, or maybe looking for a company with quality CBD vaping products? If you are, check out Nava Pouch for your CBD info and CBD shopping needs.